Helpful Hints

Product Spotlight: Marketing Collateral

Apex Die: Ball Sleeve

Corporate identity materials extend well beyond business cards and letterhead. Every product bearing your company's name should communicate all the positive traits associated with your brand. A coordinated set of marketing collateral pieces should communicate a consistent, appealing brand identity to customers, prospects and even your own employees.

Apex Die's finishing services can be applied to a variety of collateral pieces, turning "routine" pieces into eye-catching brand statements:

Business Cards
Who says business cards must remain two-dimensional? Embossing and debossing can be used to highlight a logo or company name. Specialty foil stamping varieties can add a distinctive texture to your business cards. If you'd prefer to create a "virtual" third dimension, UV coating can add a splash of high-gloss color that creates visual depth well beyond printing inks.

Envelopes
Recipients take no more than three seconds to decide if they want to open a piece of mail. Make them count! An embossed logo in the return address area adds texture and depth to your brand identity. Alternatively, a foil-stamped label can add a distinctive touch to large shipping envelopes, boxes and other packaging materials. Hundreds of foil varieties - from metallics to holographics - are available to help you achieve the exact look you desire.

Calendars
What better way to make sure your company is on your client's mind literally every day of the year? A calendar featuring your foil-stamped logo will reinforce positive brand associations in the customer's mind. Calendars can also be die cut into in dozens of intricate shapes and sizes, and just as many finishing techniques are available to produce a customized calendar that fits your brand image.

Apex Die: Ball Sleeve

Specialty Pieces
Supplement your marketing arsenal with specialty products that create a new brand experience for your audience. Do you have a sizable contingent of golf-mad clients and prospects? Custom-designed golf ball sleeves and tee holders designed to match the rest of your collateral materials keep your name top-of-mind (or on the green!).

The Apex Die Advantage
Apex Die is your headquarters for marketing and brand collateral pieces. Our expert embossing/debossing, foil stamping, UV coating, die cutting and folding/gluing capabilities make us a complete finishing resource. With CAD design and die making services in-house, we can reduce turnaround times and costs on fully customized collateral projects. Give us a call today to see how Apex Die can help you exceed the expectations of your customers and end users.